-
15 Content Marketing Tips That Are Relevant for Every Brand
Content marketing is a powerful strategy that can drive real results for businesses of all sizes, even individuals trying to ramp up their personal brands. If you’re not leveraging content marketing, you’re missing out on a key opportunity to build your brand, engage your audience, and drive sales. In this post, I’ll share 15 practical content marketing tips to help you harness its power for your brand. Why Content Marketing Matters Content marketing levels the playing field. You don’t need a massive budget to create valuable content that resonates with your audience. Instead, it’s about being strategic and intentional with your efforts. High-quality content can establish your authority in your…
-
Turning Chaos Into Order with Ted Lasso’s Bird by Bird Approach
Do you ever feel like you’re drowning in tasks, deadlines, and expectations? That the mountain of “to-dos” feels too steep to climb without the risk of tumbling back down? I’ve been there, staring at my screen, paralyzed by the sheer volume of work ahead. But then I remember a simple, yet profound strategy that brings a little bit of clarity to chaos: the Bird by Bird approach. This method, first described by Anne Lamott in her book on writing and life, and then immortalized by the lovably optimistic Ted Lasso, is my go-to for navigating overwhelming situations. So, what’s the story behind Bird by Bird? Anne Lamott recounts a moment…
